Ten writers, ten cities, ten years: Adelle in LAN Airlines’ anniversary book
- Art Direction
- Ignacio Poblete
- Design & Layout
- Bernardita Espinoza
- Project Date
- March 2015
- Date
- March 2015
- Art Direction
- Ignacio Poblete
- Design & Layout
- Bernardita Espinoza
In 2014 In, the in flight magazine of LAN Airlines, a group of South American Airlines, celebrated its 10 anniversary by publishing the book 10 años, 10 destinos (10 years, 10 destinations). In the publication, edited by the agency Spafax Chile, ten writers were invited to narrate a tour around a neighbourhood, describing a particular characteristic or feature, such as the increased theater movement in Bogotá or music in Seattle.
Adelle
Designed by Ignacio Poblete (art direction) and Bernardita Espinoza (design and layout), the typeface used is our slab serif Adelle because “it mixes the strength of a classic design with the freshness of a contemporary typeface”. Text, titles and subtitles were set in Adelle Light, Semibold and Bold respectively, to “obtain an elegant, modern and sophisticated personality”.
